"Today we’re going to discuss Exit Strategies for web property owners and investment groups. There are a number of different players in this segment – those that solely own websites, those that solely sell on Amazon and then there’s a mix of entrepreneurs that sell various items on both their platform as well as on the Seller Central platform, on other platforms, at wholesale, and more. When it comes time to sell the company you’ve worked hard to create and scale, it’s best to talk to an M&A firm that understands those assets the way you do. At ValleyBiggs, we have a unique skill set because besides being Tech & Internet M&A advisors, we also own and operate a large portfolio of web properties on a number of different platforms.
Therefore, we understand virtually every intricacy that goes into backend operations, from inbound marketing tactics, creating social signals and content … to email campaigns and blog work. Utilizing an Internet-savvy M&A firm that has these skills, compared to a real estate agent or middle market business broker without our experience, is simply setting yourself up for achieving poor results. So the first thing to think about regarding an Exit Strategy for your business is who you want to represent you during exit. We focus on listening and learning what your needs are, then consult on market trends and valuation and provide an overall strategy that we think best fits your goals. After we discuss the strategy together, you will be in a better, more informed, position to make a decision about your future.
Another important note about an Exit Strategy for your business is to think about it and prepare for it before you exit. This will help you and your team maximize the purchase price, and potentially help from a tax perspective. Additionally, you should think about operations after you’ve left the company. Do you represent an important part of work done in your company? Should you begin offloading some of your work onto your employees (or hire an employee) so that buyer groups don’t concern themselves with whether they can step in on day one and continue operations as if no change had occurred?
Again, we are here to help. We’ve been through this process many times over. We aren’t interested in selling your business as soon as possible; we’re interested in selling your business for the maximum amount you can possibly achieve. Sometimes this means developing a plan of action for exit and waiting until the time is right. And other times, the right move might be to list the property for sale quickly due to great performance results in the near term. We’ll give you all the tools you need to make the right decision.
Another important note when thinking of an exit strategy is to think about what you’re going to do after you’ve left the company. Even if you do quite well monetarily when you sell your business, likely you’ll need to do something else to generate income in the future. So, will you sign a non-compete.
