Your time is more precious than ever in light of an ever-increasing workload and the rising competition that we face today as marketers. That said, there are times when it’s critical to step outside your company or industry to understand the best practices of other brands that have built their brand reputation, sales and social impact. The We First Brand Leadership Summit is such an occasion. Let’s take a look at who should attend and why.
CMO’s and Brand Marketers: Given the transparency and accountability imposed on brands by the web and social media, the reputation of a company is now driven by its supply chain all the way through to customer service. Companies can no longer hide behind the boardroom, corporate veil or entertaining marketing, but rather must demonstrate their positive impact on the world. The Summit lays out this new marketing landscape and provides actionable strategies, tactics and case studies that show how your brand must respond to lead the future.
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