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Sahara's empire running dry

2019-03-08 3 Dailymotion

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Sahara sells savings plans to India's unbanked masses, but Subrata Roy, the company's founder, also owns hotels and sponsors sports teams. Now Mr Roy is in jail and struggling to raise the funds for bail. The FT's Amy Kazmin looks at whether Sahara's business model is truly viable and whether it is the tens of millions of poor customers who will end up suffering.


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