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William Branham's Propaganda Techniques

2022-06-23 3 Dailymotion

As the battle for civil rights grew heated and leaders of white supremacy unleashed several tools of propaganda to sway public opinion, William Branham did the same in his revival meetings. White supremacists were trying very hard to prevent the spreading of approval for the integration of blacks and whites in the public school system, because as a result, they believed, it would result in a higher number of interracial marriages. The Klan used religion as a vehicle to sway public opinion against a person with black skin marrying a person with black skin. It was during the heat of the battle that Branham introduced his "hybreeding" doctrine, as well as two different propaganda techniques: Stereotyping, and name-calling.

Branham also made use of name-calling propaganda techniques by using insulting racial slurs in his sermons. He referred to black mothers as "Aunt Jemima", or "Auntie". Black men were called "darky". He referred to an interracial child as a "mulatto".

To ensure a clear distinction between the racial lines, Branham also frequently used a different dialect when describing alleged conversations with African Americans. His "venereal disease" stereotyping propaganda story made use of language portrayed by southern African American slaves in early cinema, with words such as "mammy" and "honey child" and a much different pronunciation of the words than was common in the 1950s.

You can learn this and more on william-branham.org

Propaganda Techniques:
https://william-branham.org/site/research/topics/africans

Racial profiling and discrimination:
https://william-branham.org/site/research/topics/racial_profiling_and_discrimination

11 Types of Propaganda:
https://motioncue.com/types-of-propaganda-techniques-in-advertising/