In this Forbes Talks interview, Forbes Reporter Zoya Hasan talks with Grammy-nominated Music Producer Tay Keith. Keith discusses his early days getting into music production, his rise to success working with major artists like Drake and Travis Scott, and his decision to launch his own record label Drumatized. Keith also delves into his efforts to give back to his hometown of Memphis through local community initiatives and programs.
00:00 - Intro: Meet Tay Keith
00:33 - Balancing Young Success with the Long Game
01:25 - How Tay Keith Broke Into the Industry
01:59 - The 2018 Breakthrough Year
02:59 - Getting the Call from Drake
03:43 - Miley Cyrus: The Most Surprising Collab
04:08 - Dealing with Doubt and Staying Focused
04:38 - Why It's Tougher to Break In Today
05:32 - How Social Media Changed the Game
06:40 - How Producers Really Make Money
07:25 - Why He Launched His Label, Dramatize
08:06 - Networking in the Industry (The Right Way)
09:11 - How to Break In Without Connections
09:56 - The Email That Taught Him a Lesson
10:45 - Marketing & Personal Branding for Artists
11:25 - What’s Next for Dramatize
12:10 - Tay Keith the Investor: Shadow Tequila & More
13:33 - Untitled: His New Music Startup
14:11 - Why Investing Beyond Music Matters
15:18 - Investing in Music Tech & AI
16:15 - His Take on AI Tools in Music
17:04 - Giving Back to Memphis
18:44 - What Inspires His Philanthropy
19:33 - “I Haven’t Had My ‘I Made It’ Moment Yet”
20:15 - Advice to His 18-Year-Old Self
21:01 - His Producer Influences Growing Up
22:26 - Being on the List of Greats
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