Procter & Gamble reported mixed quarterly results Thursday, according to CNBC. Declining demand, rising tariffs, and increased brand investment led to a reduced outlook. The company posted earnings per share of $1.54, slightly beating the $1.53 estimate, but revenue fell short at $19.78 billion versus the expected $20.11 billion. Net sales declined 2%, and volume slipped 1%, with the steepest drop in its baby, feminine, and family care segments. CEO Jon Moeller cited inflationary pressure from Trump’s new tariffs and forecast price hikes starting in July. P&G expects flat sales for fiscal 2025 and lowered its core EPS forecast to $6.72 to $6.82, down from $6.91 to $7.05. Shares fell over 1% in premarket trading.
