DoorDash goes all in on attitude and authenticity with its Super Bowl LX ad “Beef 101,” headlined by 50 Cent. Built entirely around the idea of “beef” — literal and figurative — the campaign leans into receipts, credibility, and calling things exactly as they are. As part of the broader rollout, DoorDash brings in a mix of sports-adjacent and reality TV personalities, but the commercial itself is anchored by 50 Cent’s unmistakable voice and presence, framing DoorDash as the place that delivers everything you need, no excuses and no filler.
Does DoorDash’s Super Bowl LX “Beef 101” campaign feel like the perfect match for 50 Cent’s no-nonsense energy?
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