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Unicorn Store is a 2017 American fantasy comedy-drama film directed, co-produced by and starring Brie Larson (in her feature film directorial debut). The cast also includes Samuel L. Jackson, Joan Cusack, Bradley Whitford, Karan Soni, Mamoudou Athie, Mary Holland and Hamish Linklater.
It premiered during the Special Presentations section at the 2017 Toronto International Film Festival and was released on April 5, 2019 by Netflix. The film received mixed reviews with critics praising the performances and Larson's potential as a filmmaker while some lamented the screenplay as too "immature" and "whimsical".
Plot
Kit, a failed artist, moves back in with her parents and takes a temp job at a PR agency. At work, Kit meets the vice president, Gary, who is extremely awkward and makes inappropriate advances.
Shortly after starting, Kit receives a mysterious letter from "the Salesman" who invites her to "the Store" that sells "what you need." He offers to fulfill her childhood fantasy of owning a unicorn. Kit must prepare by meeting specific requirements.
The first requirement is to provide an adequate unicorn living enclosure. Kit hires Virgil, a hardware store employee, to build a stable without telling him what for. Soon, they begin to talk and spend time together. The second requirement is to prepare to feed the unicorn. Kit and Virgil buy hay on a day trip together and further get to know each other.
Gary offers Kit an opportunity to present a vacuum cleaner marketing pitch. During this time, Kit receives the next requirement and learns she must be able to surround the unicorn with a loving environment but realizes her poor relationship with her parents prevents this.
On the weekend that Kit should be preparing her work presentation, she goes on an "Emotion Quest" wilderness trip with her parents, confronting them during the "truth circle" time, leading to a family discussion. They end up arguing, furthering tensions between her and her parents.
