Recently Kersten Kloss from Netcastevent.com and myself had the opportunity to interview Adam Metz the author of "The Social Customer".
During this 50 minute interview we talked about numerous aspects of the Social Customer, including how to listen to your customers online, the different ways you can listen to your customer and how implementing a Social CRM program can help you your company.
In Part 3 of The Social Customer, you will learn:
• Do you insource or outsource your Social CRM
• How a web strategist and someone in Social CRM should work together
• How disruptive is Social CRM to an organization
http://salestipaday.com/2011/10/26/the-social-customer-adam-metz-interview-part-3/
